Old World Craft, Coastal Soul: Saint James Lands at yachtwear.com
At yachtwear.com, we believe the best pieces don’t just follow the tide — they carry a legacy. That’s why we don’t curate for trends. We curate for meaning. For story. For craftsmanship that endures beyond seasons.
That’s exactly why Saint James belongs here.
From the Shores of Normandy, 1889
Founded in the coastal town of Saint-James, Normandy. Just miles from Mont Saint-Michel, the brand began in 1889 as a humble workshop creating wool garments for sailors facing the harsh North Atlantic. Over time, that functionality transformed into an icon: the Breton striped shirt (“la marinière”), once uniform for French naval seafarers, became a staple of coastal style and effortless French elegance.
For over 130 years, Saint James has remained true to its roots, with every piece still cut, sewn, and finished in France by artisans working within the original atelier. A brand doesn’t last this long by accident, it lasts because of intention.
Old World Craft, Modern Relevance
Old World artisanal craftsmanship and quality are at the heart of Saint James' identity. Every stitch, seam, and fiber reflects their enduring values: authenticity, excellence, and timeless design.
This is clothing built not just for a moment, but for a lifestyle meant to weather wind, salt, and time. It’s style that matures, not fades.
Craftsmanship Anchored in Values
What sets Saint James apart isn’t just its heritage, it’s the unwavering commitment to authenticity, quality, and sincerity. These values are woven into every garment, from the meticulous selection of materials to the skilled hands that bring each piece to life.
The brand operates with a “crew spirit” a culture of collaboration and shared purpose that echoes life at sea. This collective ethos ensures that every product not only meets the highest standards but also tells a story of dedication, discipline, and design with soul.
More Than Clothing, A Coastal Way of Life
At yachtwear.com, we’re curating more than clothing. We’re curating a coastal lifestyle grounded in craft, purpose, and legacy. Saint James embodies everything we stand for:
✔️ Generational craftsmanship
✔️ A real connection to maritime culture
✔️ Garments that feel just as relevant on the water as they do beyond it
Their pieces are quiet statements, subtle, refined, and built to become part of your story.
A Legacy You Can Wear
We’re proud to welcome Saint James to the yachtwear.com fleet a brand defined by its history, driven by its values, and perfectly in step with life on the water.
Explore the collection now and bring home a piece of French coastal heritage that was made to last in salt, sun, and time.